My Complete Toolbox
Every single online tool I use for creative marketing and content creation. Updates weekly.
140+ tools.
My Briefing Call Template
All the questions I ask clients before I start working on a campaign.
Creative Block SOS Kit
Pretty much all I know about my nemesis: creative block.
Uncovering Blind Spots with AI
Falling in love with an idea makes us blind to obvious red flags. This exercise helps me reduce unconscious bias.
Learn Copywriting (Almost) For Free
If I had to start my career from scratch, here’s how I’d do it…
My First Week as Head of Creative
Here’s what I’ve done in my first five days when I started working at Ground Up, a venture capital firm.
Case Stories
Show your work without boring your clients to tears | Free sneak peek into the portfolio guide.
My System to Learn Copywriting From Books
I created a system to make the most out of reading because there is so much to read and so little time.
Fake Ads Bring Real Opportunities
Creating speculative ads was a game-changer for my career. Inside, I explain why and how I make them.
This Ad Sold My Old Blender in Four Minutes
I love writing ads on Facebook Marketplace. No client feedback. No brand guidelines. Just pure selling and fun.