Chat GPT’s Smartest Features
Chat GPT has some pretty clever features. Here’s how I’d use them to make an ad for Frontify.
Steal Ad Ideas Like an Artist
3 rules for stealing ads while staying original and ethical.
Making AI Video Ads (Without the Cringe)
AI video can’t replace real production yet. But here are three ways I’m already using it in my work.
Range Ads
Sometimes, showing a brand’s full range of
offerings can really pay off. Here are two ways I do it.
The OG B2B Ads
My favorite agency self-promo ads and 10 questions to help you create similar ideas for your brand.
Ads That Readers Keep, Not Skip
How I create save-worthy ebook ads in three simple steps.
Side-by-side Ads
Is it possible to create a fun ad in five minutes? Sure, if you’re using the Side-by-Side recipe.
Turning Comedy Into Copy
If you wanna learn copywriting, don’t read ads – watch stand-up comedy.
How I Use Reddit to Make Ads
The most important part of copywriting isn’t writing – it’s finding insights. To prove this, I created ten ads without writing a word.
Pattern-Breaking Linkedin Ads
My process for creating B2B ads that get noticed: Message → Image → Headline → Validation → Captions.