24 Ways To Write A Tagline

I went through 300+ brand taglines. Most of them use one of these 24 rhetorical devices.

How I Write Headlines. Fast.

If I had only one hour to come up with an ad, that’s how I’d do it. Learn how to brainstorm creative headlines in five simple steps.

Writing 50 Headlines

How to use Dan Nelken’s headline writing technique.

Copywriting Research with ChatGPT

Sure, ChatGPT isn’t very creative. But it’s a brilliant research assistant. Here are 44 research prompts I use every month.

10 Types of Question Headlines

Research shows that asking questions in a conversation makes you more likable. I think this goes for brands too.

25 Literary Devices That Make Ideas Stick

I don’t start writing before I open this cheat sheet

How to Brainstorm Headlines with ChatGPT

Give me 7 minutes, and I’ll show you how to turn AI into your creative partner instead of your opponent.

Writing My Best Worst Headlines

Fear of failure kills creativity. This quick exercise helps me overcome the fear.

Writing Taglines in Three Simple Steps

Elaborate, Eliminate, and Play is my formula for writing slogans and taglines. Let’s write one for Tinder!

My Recipe for Unboring 404 Pages

Turn your 404 error page into the most entertaining part of your website instead of the most annoying one.