What makes a product name memorable? Hint: it’s not its catalog number. Here’s why I always offer my clients to name their products.
As a copywriter, my job doesn’t end at web copy and ads.
I offer my my skills to help clients name their products, services, conference rooms, and (if things get really bad)… even their babies.
12 pricing principles that every marketer should know.
Three techniques I use to create engaging ads with almost no copy.
Pretty much all I know about my nemesis: creative block.