What makes a product name memorable? Hint: it’s not its catalog number. Here’s why I always offer my clients to name their products.
As a copywriter, my job doesn’t end at web copy and ads.
I offer my my skills to help clients name their products, services, conference rooms, and (if things get really bad)… even their babies.
Philosopher H. Bergson discovered the mechanisms that make humans laugh. Here’s how to use them for marketing.
“Pull Back and Reveal” is a classic cinematic technique. Let’s use it to make some ads.
I used to be skeptical about vibe coding. Today, we’ll build an AI scriptwriting app in three steps.