How I Found Mentors as an Ad Student

3 min | Career

As an advertising student, I used this template to get feedback from dozens of creative experts. Feel free to steal it.

1. Pick a creative you admire.

Check your favorite ads’ credits if you don’t have one.

(If your favorite ads are in black & white, you may be too late. Advertising is a stressful lifestyle.)

Don’t just say “love your work.” Stalk their website. Find a specific piece that you like, and mention it.

Ask for one, simple thing. Don’t send a deck with 283 slides or ask to “jump on a call.”

Give them a way out. Don’t force it on them. Their time is precious, and you’re asking for it for free.

Most creatives will gladly help you. But “staying in touch” sounds like you’re going to text them every day.

•Linkedin.com – My favorite.

•Youngcreativecouncil.com/agency-contacts – A long list of creatives who offer to help students.

•We-are-next.com – Grab a virtual coffee with marketing pros.

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Thanks for reading <3

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If you wanna learn copywriting, don’t read ads – watch stand-up comedy.

Research shows that asking questions in a conversation makes you more likable. I think this goes for brands too.

As an advertising student, I used this template to get feedback from dozens of creative experts. Feel free to steal it.