Developing Your Ad Taste
In the AI age, good taste is more important than great prompts. Here’s how to develop yours. Bonus: my fav ads.
My Complete Toolbox
230+ free tools and websites that make my job as a creative marketer easier.
How I sell my ads to C-level
The 7-step framework I use to sell my weird ideas to clients.
Behind My $34k Course Launch
A transparent review of the process, tools, and frameworks I used to create Boring Products, Fun Ads.
My Briefing Call Template
All the questions I ask clients before I start working on a campaign.
Creative Block SOS Kit
Pretty much all I know about my nemesis: creative block.
Uncovering Blind Spots with AI
Falling in love with an idea makes us blind to obvious red flags. This exercise helps me reduce unconscious bias.
Learn Copywriting (Almost) For Free
If I had to start my career from scratch, here’s how I’d do it…
My First Week as Head of Creative
Here’s what I’ve done in my first five days when I started working at Ground Up, a venture capital firm.
Case Stories
Show your work without boring your clients to tears | Free sneak peek into the portfolio guide.