Developing Your Ad Taste
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In the AI age, good taste is more important than great prompts. Here’s how to develop yours. Bonus: my fav ads.
My Complete Toolbox
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230+ free tools and websites that make my job as a creative marketer easier.
How I sell my ads to C-level
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The 7-step framework I use to sell my weird ideas to clients.
Behind My $34k Course Launch
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A transparent review of the process, tools, and frameworks I used to create Boring Products, Fun Ads.
My Briefing Call Template
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All the questions I ask clients before I start working on a campaign.
Creative Block SOS Kit
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Pretty much all I know about my nemesis: creative block.
Uncovering Blind Spots with AI
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Falling in love with an idea makes us blind to obvious red flags. This exercise helps me reduce unconscious bias.
Learn Copywriting (Almost) For Free
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If I had to start my career from scratch, here’s how I’d do it…
My First Week as Head of Creative
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Here’s what I’ve done in my first five days when I started working at Ground Up, a venture capital firm.
Case Stories
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Show your work without boring your clients to tears | Free sneak peek into the portfolio guide.