The OG B2B Ads
My favorite agency self-promo ads and 10 questions to help you create similar ideas for your brand.
How to Announce New Features
I’m thrilled and honored to share this copywriting technique with you.
Ads That Readers Keep, Not Skip
How I create save-worthy ebook ads in three simple steps.
Side-by-side Ads
Is it possible to create a fun ad in five minutes? Sure, if you’re using the Side-by-Side recipe.
How I sell my ads to C-level
The 7-step framework I use to sell my weird ideas to clients.
The QUEST Copywriting Formula
The 5-step formula I use to write my email campaigns. Example: my course launch campaign.
Behind My $34k Course Launch
A transparent review of the process, tools, and frameworks I used to create Boring Products, Fun Ads.
Turning Comedy Into Copy
If you wanna learn copywriting, don’t read ads – watch stand-up comedy.
Manipulating ad visuals with AI
I’m not a big fan of Adobe software, but Photoshop has three incredible AI features that I use all the time.