How to Announce New Features
I’m thrilled and honored to share this copywriting technique with you.
Turning Comedy Into Copy
If you wanna learn copywriting, don’t read ads – watch stand-up comedy.
The OG B2B Ads
My favorite agency self-promo ads and 10 questions to help you create similar ideas for your brand.
Ads That Readers Keep, Not Skip
How I create save-worthy ebook ads in three simple steps.
Side-by-side Ads
Is it possible to create a fun ad in five minutes? Sure, if you’re using the Side-by-Side recipe.
How I sell my ads to C-level
The 7-step framework I use to sell my weird ideas to clients.
The QUEST Copywriting Formula
The 5-step formula I use to write my email campaigns. Example: my course launch campaign.
Behind My $34k Course Launch
A transparent review of the process, tools, and frameworks I used to create Boring Products, Fun Ads.
Manipulating ad visuals with AI
I’m not a big fan of Adobe software, but Photoshop has three incredible AI features that I use all the time.