What makes a product name memorable? Hint: it’s not its catalog number.
Here’s why I always offer my clients to name their products.
As a copywriter, my job doesn’t end at web copy and ads.
I offer my my skills to help clients name their products, services, conference rooms, and (if things get really bad)… even their babies.
I struggled to write emotional ads. So I gathered music from hundreds of commercials and films to make it (a bit) easier.
Every brand has haters. Instead of ignoring them, learn how to use them. Here are three creative ways to deal with haters.
Research shows that asking questions in a conversation makes you more likable. I think this goes for brands too.
